Keynote:
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Session:
Media Metrics: Metrics for old and new media – How Big Players Measure their Content
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Track 1:
Session – Analyzing Data Across Devices: Multi-screen Analytics
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Case Study/Roundtable: Mail marketing Analytics
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Session – Analytics Excellence
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Session – Effective Dashboards
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Track 1:
Analytics and Metrics for SEO after the Not Provided Effect
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Track 2:
Mobile revolution for Local Business: how to measure and to monetize mobile consumer.
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Track 1:
Smart Cities: How Big Data can improve our daily urban life
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Track 2:
Privacy in Italy: how to manage data living “La Dolce Vita”
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Track 1:
Advanced Analytics for Video and Ecommerce Analysis
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Track 2:
B2B Analytics
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Closing Session – Jim Sterne & Paolo Zanzottera:
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