Milan | November 7th, 2016

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8.30
Registration / Welcome Coffee
9.15

Intro / Welcome Jim Sterne & Paolo Zanzottera:

Jim Sterne, Founder, eMetrics Summit Jim Sterne, President, Digital Analytics Association Paolo Zanzottera, Chair, eMetrics Summit Milan

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9.45

Keynote – Julius van der Laar:

Julius van de Laar, Digital Media Strategist & Campaigns Consultant, van de Laar | Campaigning

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10.30

Sponsor Presentation:

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10.45
Coffee Break
11.15

Track 1:

Session – Conversion Optimization

Craig Sullivan, CEO, Optimal Visit

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Track 2:

Session – Mobile Analytics

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11.55
Room Change
12.00

Track 1:

Session – Analytics Trends

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Track 2:

Session – Social Media Analytics

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12.45
Lunch
14.00

Keynote:

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14.55

Sponsor Presentation:

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15.00
Coffee Break
15.30

Track 1:

Session – Big Data and Digital Analytics

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Track 2:

Case Study Session: Analytics is so Fashion

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16.25
Room Change
16.30

Track 1:

Session – Data-Driven Culture

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Track 2:

Case Study Session/Roundtable – Advertising Analytics: Best Practices to measure your campaigns

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17.15
Room Change
17.50

Track 1:

Session – Attribution Analytics

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Track 2:

Session – Getting Started with Analytics

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